Want To Look Hotter? Wear a Helmet!
Surprisingly, there are still people out there, including adults, that don’t wear bike helmets. They either don’t know how unsafe it is to ride without one or they don’t know how sexy it is to ride with one.
I for one am going to look hot now that I added this “You’d Look Hotter In a Helmet” sticker to my helmet:

Want to look hotter too? It’s simple - wear a helmet!
Thanks to the Safety Is Sexy campaign for providing the stickers!
Learn more about looking hot by wearing a helmet: Safety Is Sexy
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Yes, the right helmets do make you stand out. However, everyone has their own right to wear to not to wear it and I don’t really like the idea of someone enforcing their views on others. For instance, I think in European countries like Italy for example, you’d find many cyclists on the road out on their bikes with a simple cycling cap. The correlation between deaths and wearing helmets might be somewhat convincing, so I don’t believe there’s a substitute for common sense and safety. As long as no one enforces anything its cool.
GREAT slogan. As a public health geek i too think helmets are sexy but i never thought to call it that! I definitely remember when I was 13/14 and there was a new law in NJ that kids under 14 had to wear helmets. It wasn’t cool to wear when one at the time (I definitely didn’t learn how to ride a bike with one!). It’s great how things have changed to where you look dumb if you’re not wearing one. And, when i’m driving, people without helmets freak me out.
Yeah with all these $250 helmets full of carbon fiber, your kit isn’t complete without one!