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box of clif bar fruit smoothie filled bars

Based on fruit, nut butters, and seeds, the Clif Fruit Smoothie Filled Energy Bar is basically a fruit smoothie in a bar.

It’s a Clif Bar. It contains fruit filling. And it’s delicious! Let’s find out if it’s right for you.

Fruit Smoothie Filled Clif Bars

In perhaps the biggest change in Clif Bar history, we now have Clif Bars that contain a creamy filling. (It’s the same concept as the nut butter filled bars, but here the filling is supposed to imitate a fruit smoothie.)

The bar is based on common smoothie ingredients: fruit, nut butters, and seeds. You can enjoy them in three different flavors, all of which are modeled after popular fruit smoothies!

fruit smoothie filling coming out the end

It’s a lot like the Nutri-Grain bar, and those things have been around for decades. If anything, it’s surprising how long it took for an energy bar company to replicate that style.

Health & Nutrition

First we’ll look to see how the ingredient list varies from a regular Clif Bar.

Ingredients (Tart Cherry Berry)

OAT FLOUR*, NUT AND SEED BUTTER BLEND* (CASHEW BUTTER*, SUNFLOWER SEED BUTTER*), ROLLED OATS*, BROWN RICE SYRUP*, PEA PROTEIN*, HIGH OLEIC SUNFLOWER OIL*, DATE PASTE*, CANE SUGAR*, RICE STARCH*, PALM OIL*, TAPIOCA SYRUP*, CANE SYRUP*, RICE FLOUR*, VEGETABLE GLYCERIN, PUMPKIN SEEDS*, DRIED TART CHERRIES*, CHERRY JUICE CONCENTRATE*, NATURAL FLAVORS, DRIED CRANBERRIES*, RICE SYRUP SOLIDS*, DRIED CHERRY JUICE CONCENTRATE*, DRIED CRANBERRY JUICE CONCENTRATE*, CITRIC ACID, SEA SALT, CHERRY POWDER*, NATURAL FLAVORS*, SUNFLOWER LECITHIN, FRUIT AND VEGETABLE JUICE* (FOR COLOR), DRIED LIME JUICE CONCENTRATE*, MIXED TOCOPHEROLS (ANTIOXIDANT).

As usual, this bar is organic, which is great. But even if it wasn’t organic, the ingredients list would still be excellent.

I’m happy to see that there are no artificial sweeteners, nor corn syrup. Just sweet stuff that’s relatively natural, like brown rice syrup, date paste, and cane sugar.

While the bar is not certified to be gluten-free, I will happily eat it, because it’s practically gluten-free. The grains are oats and brown rice, which do not contain gluten.

It’s not certified vegan, but the protein comes from pea protein, so I would consider it plant-based.

Nutrition Facts

What nutrients are you getting out of this bar?

Calories 230
Total Fat 10g
Total Carbs 29g
Fiber 2g
Sugars 11g
Protein 5g

The calorie count is down, but the fat content is increased, while carbohydrates and protein are decreased.

That says to me that this is still an energy bar, but it’s an energy bar for lower-intensity, longer-duration activities. (And it’s definitely not a protein bar, because it contains less protein than the original Clif Bar.)

You would think, based on the name, that there would be a lot of sugar in here. It’s fruit filling, right?

Actually, no, not really. The fruit filling is based on cashew butter, not fruit. And the cashew butter takes on the flavor of the dried fruit bits that get blended into it, yet remains low-carb and high-fat.

ingredients list showing nut butter as the second ingredient

Of course, oat flour is the #1 ingredient, so this is still high-carb. It’s just not as high in carbs as other energy bars.

These fruit smoothie filled bars are actually very similar to the nut butter filled bars – which makes sense because the fruit smoothie filling is based on cashew butter, so you’re eating a nut butter filled bar, you just don’t realize it.

Fruit Smoothie Filled Taste Test

When these bars were first released, the flavor lineup contained three options. Unfortunately right now, only one flavor – Tart Cherry Berry – remains.

Tart Cherry Berry

inside the tart cherry berry filled clif bar

The name is spot on because the predominant flavor is tart cherry. It’s very similar to tart cherry juice. (Sweet, yet tart.) So if you drink tart cherry juice, you’ll probably like this bar.

I also tasted a hint of tart raspberry, but it must be cranberry that I’m tasting, because there is no raspberry in the ingredients.

It’s an interesting, uncommon flavor for an energy bar. There are other cherry bars, but none seem to capture that tart cherry flavor like this Clif Bar does.

Keep in mind that it is not sour. It’s barely even tart. I mean, how tart would you expect a sugar-filled energy bar to be?

Think of it as the flavor of tart cherries blended into a sweet oatmeal cookie.

Strawberry Banana

inside the strawberry banana filled clif bar

A more traditional flavor, this bar is very sweet, with a heavy banana flavor and corresponding sweetness.

I really enjoyed this one because you taste both strawberry and banana in just the right proportions. There is a slight tartness from the strawberry, but that’s quickly answered by the sweet banana flavor.

(It’s similar to the GU gel strawberry banana flavor, if I remember correctly.)

Coupled with the oats, which give it that homemade oatmeal cookie texture, it reminds me of eating banana bread, but with a little strawberry zing added.

Unfortunately, the Strawberry Banana flavor has been discontinued. I bought the last few boxes at a local Target, where they were marked down to just $3.58 per box on clearance.

Wild Blueberry Acai

Sadly, I never even had a chance to taste the Wild Blueberry Acai.

Clif Bar said it was their take on the “wildly popular acai smoothie bowl.”

Reviews seemed positive overall, with one person describing it as “out of this world goodness” and another saying it tastes “like an acai bowl.”

Looks like you’ll have to make your own acai bowls. (Here are my favorite recipes.)

Supposedly you can still buy a variety pack on Amazon (so you could try all three flavors) but I expect those to sell out quickly.

Pro tip: Try alternating bites between one of these fruit filled bars and one of the peanut butter filled bars, to create a PB&J sandwich experience!

(Is Bonk Breaker still the only bar that offers PB&J flavor?!)

A Much Different Experience (vs The Original Clif Bar)

With this fruit smoothie filling, it’s like a whole new brand of bar. I wouldn’t have realized this was a Clif Bar (you know, if the packaging wasn’t a dead giveaway).

The bar itself is softer and ‘oatier’ than a normal Clif Bar. It reminds me of something homemade. It’s like a soft oatmeal cookie with a hollow center for the fruit smoothie filling.

It even looks like a soft-baked oatmeal cookie.

The Fruit Smoothie Filled Clif Bar is soft, easy to chew, very delicious and fun to eat. All-around it’s quite simply fantastic.

It’s almost too easy to eat. It’s a good thing when you’re eating one of these during a race. Not so good if you have a box sitting on your desk at work and you really like to snack!

It’s also kinda small. It appears shorter and smaller than other Clif Bars. But, they pack a lot of calories into this small bar! (Another reason these are dangerous to eat as snacks.)

And don’t expect it to look like an actual smoothie on the inside. In reality, the fruit filling looks nothing like what’s in the promo photos.

Just look at this image from Clif Bar’s website:

official promotional image from clif bar

That looks like actual fruit smoothie dripping out from the center of the bar!

If you’ve seen behind the scenes food photography, you know it’s probably toothpaste mixed with beet puree (or something equally inedible).

Who Are These Best For?

There are a lot of reasons these bars are good for athletes and outdoors-people:

  • They are easy to carry. (Much easier than carrying a real fruit smoothie.)
  • They don’t make a mess. (There is no icing to melt, and the “fruit” filling is nut butter based so it’s not going to drip out.)
  • They are really easy to eat, even if breathing heavily.

I’m eating these bars when hiking and doing similar types of workouts where I’m moving at a steady pace, exerting moderate effort. They would be ideal for any long and steady types of workouts and races.

If you’re a triathlete or ultrarunner or riding centurys and gran fondos, these could work. These are probably not great for shorter, intense road bike races.

Where to Buy

These bars can be found anywhere Clif Bars are sold, so you’ll probably find them in grocery stores, sporting goods stores, nutrition & supplement stores, and of course, Amazon.com.

The retail price is $1.99 for a single bar or $21.48 for a box of 12.

Expect to pay around $1.50 each in stores (or $15 for a 12-pack box).


My final verdict is…

All these fruit smoothie filled bars are very, very good. Way better than expected! Even if you’ve never liked Clif Bars before, you should try these ones. They are better-tasting and easier to eat.

Unfortunately as happens all too often, Clif Bar releases awesome new foods in new flavors, but they’re discontinued after a year. So I can only recommend these bars if you happen to like tart cherry.

Official website: www.ClifBar.com

Buy online: www.Amazon.com

Product Review Details
Company: Clif Bar
Product: Clif Fruit Smoothie Filled Bars
Reviewed by: Coach Levi
My Rating: 4.5 out of 5
Date last updated: 2020-02-18
Obtained Product: Purchased at retailer.
CoachLevi.com Advertiser: No.

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